AI Insights · Timothy · April 2021
Q1 2021 Performance of Top Cryptocurrency Apps on iOS in Europe
An analysis of the top 5 cryptocurrency apps reveals their performance on the iOS platform in Europe for the first quarter of 2021. Sensor Tower data shows trends in downloads and active users.
Europe's iOS users have shown keen interest in cryptocurrency apps during the first quarter of 2021. Sensor Tower provides a detailed look at the performance of the top five apps in this category.
Binance: Buy Bitcoin & Crypto experienced a significant uptick in downloads, starting at 60K in the last week of December 2020 and peaking at 341K in the last week of March 2021. Weekly active users followed a similar trajectory, growing from 378K to over 1.4M in the same period.
Coinbase: Buy Bitcoin & Ether also saw a surge in downloads, with figures more than doubling from 39K to 106K in the first week of January. The active user base reached a high of 527K in early March before slightly declining to just over 508K by the end of the quarter.
The Crypto.com-Buy Bitcoin,ETH,SOL app's downloads peaked at 106K mid-February, with a noticeable decline to 47K by the end of March. Weekly active users peaked at 372K in mid-March and slightly decreased to 368K by the quarter's end.
Downloads for CoinMarketCap: Crypto Tracker showed consistent growth, from 9K in late December to over 31K in the last week of March. The app's active users grew steadily, reaching a peak of 169K in the final week of March.
Lastly, Bitpanda: Buy BTC & crypto had its highest number of downloads in early February at 29K, with a slight drop to 15K by the close of March. The app's active users saw a rise from 51K to over 122K throughout the quarter.
For more insights and detailed analytics, Sensor Tower's platform offers an in-depth view of app performance across various regions and platforms.
